Content is King and You Can Be Too: The Convergence of PR and Journalism
As content marketing gains prominence, the roles and functions of PR and journalism as we know them are not only changing, but converging.
B2B Demand Generation Benchmark Report: 2013 Marketing Priorities
January 28, 2013
What Venture Capitalists Want in a Marketing Executive
November 15, 2012
Marketing Should Own Telephone Lead Qualification
October 17, 2012
As content marketing gains prominence, the roles and functions of PR and journalism as we know them are not only changing, but converging.
Jeffrey Russo, Product Marketing Manager at HubSpot, shares five of HubSpot’s best lead nurturing tips that they use themselves to turn leads into customers.
An all-star panel of inbound marketing and inside sales experts shares their thoughts on the role cold calling plays in today’s hyper-connected world.
Software Advice and InsideSales.com are teaming up to learn the size and nature of the inside sales profession. Help us by taking a few minutes to complete the survey.
I recently caught up Fidelman to see what he thinks companies should be doing to develop a coherent business strategy around social media.